ABOUT THE PROJECT

Lakmé is an Indian cosmetics brand which is owned by Hindustan Unilever. Lakmé has been available in majority of drugstores in Indonesia for awhile now managed under Unilever Indonesia. This project we were chosen as a subcontractor under Wunderman Indonesia and being assigned to provide copywriting & design for LAKME’s CNY 2018 campaign #lovelucklakme with LAZADA and few other product launches.